Expanding Your Digital Mindset

“Digital technology brings the power to transform interactions within business but itÆs imperative that organizations are agile enough to respond in an ever-changing digital landscape. Digital also enables easier review of digital metrics. By consistently measuring key metrics and performance indicators Digital helps businesses to learn from each cycle of the process to inform the next iteration.
In this course youÆll learn that a digital mindset means understanding the power of digital technology to transform interactions within the business and youÆll gain a richer set of customer insights by analyzing the way they interact with your organization through your digital assets. This in turn can help you to understand the customer journey and to improve the experience for your customers which further increases engagement and conversion.
Youll also explore the customer and company benefits of adopting a digital mindset and how an agile approach involves frequent reviews allowing businesses to lower their costs and to increase their market reach more efficiently.
Finally this course shows you how to solve problems differently with Digital and how adopting a digital culture and mindset can add value to your business your organization your department and your own role. In this course
This course was developed in partnership with the Digital Marketing Institute. (www.digitalmarketinginstitute.com)
For those who are interested in pursuing a certification please contact the Digital Marketing Institute directly via this website: https://digitalmarketinginstitute.com/lp/skillsoft”