The Ultimate Project Manager Chapter 02: Marketing And Proposals

At the conclusion of this course you will be able to: Identify the key responsibilities of a project manager in regards to marketing and proposals. Evaluate a potential client through use of a prescribed evaluation form. Determine a Go/No Go decision for a project using a scoring method. Identify the similarities between managing projects and managing proposals. Define the scope of services. Identify characteristics of a good proposal and discuss the elements of a complete proposal. Describe the process of analyzing why you won or lost a bid using post-award analysis forms. Identify techniques for improving your presentations to clients.